March 2009
In This Issue
Kentucky Ranks 9th Nationally for Number of New and Expanded Industry Projects in 2008
Coca-Cola Enterprises Commemorates Grand Opening of its Louisville IT Center
Henderson, Kentucky Named Best Warehouse Location in the U.S.
Cabinet to Hold Second Annual Business Plan Competition
National Award for Flexibility Now Open to Kentucky Employers
Developing a Crisis Communications Plan
Workforce Training Workshops Scheduled Across the State
CONTACT INFORMATION 
Kentucky Cabinet for Economic Development
Old Capitol Annex
300 West Broadway
Frankfort, KY 40601
502-564-7670
800-626-2930
Fax: 502-564-3256
www.ThinkKentucky.com
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Kentucky Ranks 9th Nationally for Number of New and Expanded Industry Projects in 2008
 

Site Selection LogoThe results for Site Selection magazine's annual Governor's Cup ranking are in, placing Kentucky 9th in the nation for new and expanded industry activity in 2008.  

 

The ranking, which marks Kentucky's highest placement in the ranking since its inception, is based on a state's total number of qualified projects as tracked by Conway Data Inc.'s New Plant database.  Kentucky has the smallest population of any state ranked in the top 10. 

 
"Kentucky is proud to finish as one of the top 10 in the nation for business expansion activity during 2008," said Gov. Steve Beshear.  "This ranking demonstrates that even through tough economic times, Kentucky can still be competitive in expanding our industrial base."
 
Qualified projects include those that meet at least one of three criteria: (1) involve a capital investment of at least $1 million, (2) create 50 or more jobs, or (3) add at least 20,000 square feet of new floor space. 
 
"Kentucky's economic development team demonstrated in 2008 that it can deliver what a significant number of corporate site selectors are looking for, even in a challenging economic climate," said Mark Arend, editor in chief of Site Selection magazine. "A top 10 finish in our annual Governor's Cup competition should motivate other site seekers to take a closer look at what's happening in Kentucky."
 
In addition to the Governor's Cup, two Kentucky metropolitan areas were recognized in their respective categories for the number of industry location and expansion projects.  For metro areas with a population less than 200,000, Owensboro and Bowling Green tied for 8th place with six qualifying projects each. 
 
A total of eight smaller Kentucky communities also faired well in the magazine's Top Micropolitan Ranking.  Frankfort (T14), Paducah (T26), Danville (T41), Glasgow (T41), Madisonville (T41), Campbellsville (T65), Murray (T65) and Somerset (T65) made the 2008 Top Micropolitans list.
 
The article and rankings can be viewed in their entirety at www.siteselection.com.
 
 
Ann Morris 
 
Coca-Cola Enterprises Commemorates Grand Opening of its Louisville Information Technology Development Center



CCE Grand OpeningGov. Steve Beshear recently joined officials from Coca-Cola Enterprises, the world's largest marketer, distributor and producer of bottled and canned liquid nonalcoholic refreshment, to commemorate the opening of the company's new Information Technology (IT) Development Center in Louisville.
 
The 5,600 square-foot Business Information Services (BIS) Development Center will be an extension of IT services provided from the system's Atlanta group, where Coca-Cola Enterprises is headquartered.  
 
"We are honored that an internationally respected company like Coca-Cola Enterprises has chosen to make its home in Louisville," said Gov. Beshear.  "This grand opening represents dozens of new, high-quality job opportunities for individuals in the Louisville community.  I am pleased to welcome Coca-Cola Enterprises to the commonwealth."
 
By the end of March, Coca-Cola Enterprises will have 15 full-time employees, and will continue to expand the Louisville Development Center throughout the year with additional full-time employees and interns.  The company is recruiting from the local collegiate base for the new IT and BIS Development Center. 
 
"One of the reasons that Coca-Cola Enterprises selected Louisville for its Development Center was that the local universities produce some incredible talent - fresh young talent - that we need at Coca Cola Enterprises," said Anthony Nuzzo, vice president of development and deployment for Coca-Cola Enterprises.
 
"Louisville has a reputation as a very liveable place to be," said Michelle Bellamy, senior director of global development for Coca-Cola Enterprises. "As part of our commitment to community and to work-life balance it is important to us at Coca Cola Enterprises that our employees enjoy a good quality of life outside of the workplace, as well as inside it. Louisville is a perfect fit in this respect." 
 
The Kentucky Economic Development Finance Authority preliminarily approved Coca-Cola Enterprises in September 2008 for tax benefits up to $730,000 under the Kentucky Jobs Development Act, an incentive program designed to increase technology and service-related employment in the commonwealth.
 

  
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Ann Morris 

 
Henderson, Kentucky Named Best Warehouse Location in the U.S.
 

Henderson mapChicago Consulting recently announced the selection of Henderson, Ky., as the best location for warehouse operations, in its list of 10 Best Warehouse Networks for 2009.  The annual ranking identifies the top 10 locations that serve the U.S. population in the shortest amount of time, setting benchmarks for companies interested in how more efficient distribution can reduce their costs.  Henderson replaces Bloomington, Ind., for the top spot for 2009.
 
"The switch from Bloomington to Henderson was driven by higher than average growth rates in the southeast - Florida, Georgia, North and South Carolina," said Terry Harris, Managing Partner of the firm.
 
The 10 Best Warehouse Networks were developed with the firm's proprietary optimizing software used to design supply chains for its clients. Population was used as a proxy for a generic company's customer pattern.
 
Harris added, "Of course, other issues such as highway infrastructure, real estate costs, labor climate and so on are relevant as well, but cost and service are the most important criteria when designing warehouse networks.
 
Harris explained that Henderson, Ky., is the "best" place to locate one warehouse because it provides the shortest distance to the U.S. population and, therefore, the lowest outbound distance.  
 
Further information can be found at www.chicago-consulting.com.

 

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Ann Morris
Cabinet to Hold Second Annual Business Plan Competition
 
Business Plan Competition Award WinnerThe Kentucky Cabinet for Economic Development will host its second annual competition to find the best student entrepreneurs in the state March 27-28 in Lexington. The "Idea State U" competition involves students attending Kentucky's public universities and provides cash awards to student teams who develop the best business plans and business concepts based on their ideas for innovative products and services.
 
All eight of Kentucky's public universities are planning to send teams of graduate and undergraduate students to the competition to be held at the Lexington Convention Center. Over $100,000 in combined prizes and awards will again make the event one of the nation's largest state-sponsored business plan competitions.
 
"Our young innovators and entrepreneurs are a vital segment of the Kentuckians creating ideas for new products and companies that will generate jobs throughout the state," said Gov. Steve Beshear. "The Idea State U competition is helping cultivate a strong entrepreneurial spirit in Kentucky and provides support to some of our most innovative start-up businesses."
 
"A big part of Kentucky's future economic success will rely on growing our own businesses that can commercialize new products and services," said Economic Development Cabinet Sec. Larry Hayes. "The Cabinet for Economic Development sponsors this competition because technology-based economic development requires not only an educated workforce, but also a large base of experienced innovators and entrepreneurs to create jobs."
 
Last year's top team, the Partum Group out of the University of Louisville, has since implemented its winning business plan for a novel medical device and recently received regulatory approval to begin testing a prototype on patients.  "This demonstrates the tremendous potential that exists among our student population to generate marketable ideas and take their business concepts and business plans to the next level," said Deborah Clayton, commissioner of the Cabinet's Department of Commercialization and Innovation, which is planning and coordinating the event.
 
Additional information about the Idea State U business concept and business plan competition is available online at the competition Web site at www.IdeaStateU.com.
 

Ann Morris

 
National Award for Flexibility Now Open to Kentucky Employers

Ann Morris
 
Does your business offer any type of flexible work arrangements for their employees or does your workplace support a culture of workplace flexibility? If so, be sure to take advantage of an exciting opportunity for your organization to be recognized nationally for flexible and effective workplace practices.
 
All Kentucky employers are now eligible to apply for the Alfred P. Sloan Awards for Business Excellence in Workplace Flexibility. The Awards are part of When Work Works, a national, community-based initiative that highlights the importance of workplace flexibility as a strategy to enhance businesses' competitive advantage in the global economy and to help both employers and employees succeed. 
 
Kentucky has been selected as one of three states nationwide to participate on a statewide level in the When Work Works initiative.  The Institute for Workplace Innovation (iwin) at the University of Kentucky has been chosen to lead the statewide When Work Works initiative alongside Greater Louisville Inc., which will lead the Louisville area efforts. When Work Works in Kentucky is guided by a coalition of public and private partners who are interested in helping Kentucky employers thrive in the global economy.  
 
"This is an excellent opportunity for the state's businesses to showcase their workplace flexibility practices and to get local, state and national publicity," said Jennifer Swanberg, executive director of iwin. 

For employers to apply for the Alfred P. Sloan Awards, employers must complete a short online survey that takes about 20 minutes to complete. Applicants are benchmarked against national employer data, and the top 20% will go on to participate in a survey designed for their employees.
 
The employers who score in the top 20% overall receive recognition as Award winners in a full-page advertisement in USA Today, in the Congressional Record, in local media, and at a statewide award ceremony. In addition, all employer applicants receive benchmarking reports that can be used in promotional materials or used as a tool to shape business practices. There is no cost to apply, but the deadline is April 6th.
 
For more information about When Work Works in Kentucky, the Sloan Awards, or iwin visit www.iwin.uky.edu.

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Ann Morris

Developing a Crisis Communications Plan
By: Joe Lilly, Executive VP of New West, a public relations, advertising and marketing firm in Louisville.  The article was featured in the March issue of The Lane Report.

Only in Kentucky could we feel the effects of hurricane-force winds and an ice storm in the same 12 months. Those natural disasters caused millions of dollars in damage and disrupted lives for days, weeks or months.

Did those weather events disrupt your business? If not, you're lucky. However, what would you do if a major disaster - natural or manmade - happened to you? It is in the quiet times that you should prepare your business to withstand a potential crisis.

All businesses should have a written crisis plan. In that plan, you should prepare for the potential effects of different types of disasters. Your preparations should include contingencies for continuing your operations, protecting your facility and your data, and dealing with your employees.

However, do not forget to include communications in your crisis plan. Since your reputation is your most valuable asset, you must protect it.
 
Communicating with all of your audiences during a crisis is critical. How you deal with crises can enhance - or destroy - your reputation. When we help our clients prepare a crisis plan, here are a few of the suggestions we offer: 
 
  • Have a list of contact information for all employees. Develop a system to communicate with them immediately in case of emergency.
  • Have a list of media contacts. You will need to disseminate accurate information about your business. Do not let rumors or inaccurate "word of mouth" stories damage your business.
  • Designate one person to be in charge and determine who should talk with the media. Let all messages flow through one source so there are no conflicting stories coming from different company representatives.
  • Disseminate regular news releases and advisories on your status and - if necessary - ways your clients can reach you. Use e-mail to stay in touch with your audiences.
  • Have a list of governmental contacts for possible use. It may be worthwhile for you to keep civic leaders updated on the status of your situation. They may be able to help you. At the very least, they will appreciate the information.
  • Keep in mind your current advertising or marketing efforts. Determine whether you should temporarily pull your ads or change your marketing strategy.
  • Keep your Web site updated with fresh information. For that reason, you must have a way to access your site from a remote location if you have been forced from your facility.
  • Have extra business materials in a secure location. Stationery, contact information, client lists, etc., should be accessible even if you must operate from a secondary location.
  • If your business could be responsible for causing a disaster situation such as a gas leak, explosion or chemical spill, notify authorities immediately and keep them informed constantly. Determine and communicate how you intend to remedy the situation promptly and ensure safety.

This list barely scratches the surface of preparations you need to make, but it should start you thinking. Your next step should be to gather your management team together to consider all possible crisis scenarios and your best response to them. This will take time, but it is essential.

Once you gather those details, you'll need to create a written manual that includes general directions for all to follow, including specific areas of responsibility and contact information. Disseminate copies of this manual to designated members of your management team. Make sure you have copies available off-site.

Once you have this manual prepared, revisit it regularly. Update sections as needed, especially when personnel changes. Refresh and improve your procedures. Do not let it gather dust on a shelf, or worse, forget where you put it!

You never know when a disaster will affect your company. However, if you ask the "what if" questions now, you will be prepared to handle emergencies in a calm and confident manner. This will help you manage the problems more effectively and protect your company's reputation at a time when it might otherwise be severely tested.

 Ann Morris

 
Workforce Training Workshops Scheduled Across the State
 
The Cabinet for Economic Development's Bluegrass State Skills Corporation (BSSC) will conduct seven training sessions across the state to familiarize representatives from business and industry with guidelines for the Grant-in-Aid and Skills Training Investment Tax Credit programs administered by the BSSC.
 
Scheduled throughout the month of April, participants will learn about project funding limits, eligible training types, the application process and the reimbursement and credit process.  Human resource managers, training managers, plant managers and others from BSSC eligible firms that are responsible for employee training are encouraged to attend one of the training sessions.  To determine eligibility, refer to the BSSC Web site at www.thinkkentucky.com/bssc.
 
Pre-registration is not required but recommended due to limited seating.  Registration requests may be emailed to CED.BSSCgrp@ky.gov or Jennifer.Burkhead@ky.gov, and must include: name, phone number, company name, and location of desired training session.  The following is a list of scheduled training sessions:
 
Owensboro
Tuesday, April 7
10:00 a.m. - 12:30 p.m. CT
Owensboro Community & Technical Center
1501 Frederica Street
Owensboro, KY
 
Maysville
Tuesday, April 14
10:00 a.m. - 12:30 p.m. ET
Buffalo Trace Area Development District
Kenton Commonwealth Center
201 Government Street-Suite 300
Maysville, KY 41056
 
Kentucky Dam Village
Thursday, April 16
10:00 a.m. - 12:30 p.m. CT
Kentucky Dam Village State Park Resort
113 Administration Drive
Gilbertsville, KY 42044-0069
 
Shepherdsville
Tuesday, April 21
10:00 a.m. - 12:30 p.m. ET
Paroquet Springs Conference Center
395 Paroquet Springs Drive
Shepherdsville, KY
 
Corbin
Thursday, April 23
10:00 a.m. - 12:30 p.m. ET
The Corbin Center for Technology and Community Activities
222 Corbin Center Drive
Corbin, KY 40701
 
Prestonsburg
Tuesday, April 28
10:00 a.m. - 12:30 p.m. ET
Prestonsburg Big Sandy Area Development District
110 Resource Court
Prestonsburg, KY 41653
 
Lexington
Thursday, April 30
10:00 a.m. - 12:30 p.m. ET
KCTCS- Leestown Road Campus
164 Opportunity Way
Lexington, KY 40511-2623

UPCOMING EVENTS
April 7 - 30, 2009, Series of Seven Workforce Training Workshops, statewide (see article above)
 
May 2, 2009, Kentucky Derby, Louisville, KY
 
May 2-6, 2009, IAMC Spring 2009 Professional Forum, Asheville, NC
 
May 18-21, 2009, BIO International Convention, Atlanta, GA

May 20-22, KAED Spring/Summer Conference, Somerset, KY